Going back a long time ago, electricity was once considered a luxury at RV parks. Owners that stepped up to the “new normal” of offering power to their clients moved to the top of the desirability list. In today’s interconnective world, Wi-Fi is the new difference maker. “Wi-Fi is probably the 2nd most important amenity after laundry. It's a must.” said one Texas RV Park Owner. Both of his RV Parks offer connectivity and has helped retain clients looking for a way to be on Zoom Calls, keep work appointments while taking the family on a special road trip. “In my opinion, streaming performance is crucial (3 Mbps+),” said another Texas RV Park Owner. This level of strength offers gaming capabilities, video streaming and business connections with limited drops or buffering. For locations with permanent residents, the offering of High-Grade Wi-Fi can be a source of additional revenue. Connection to the world is not negotiable and internet is not a luxury, but a necessity. Residents are willing to pay extra for a strong connection to their favorite, social media platforms, video services and games. A one-time investment in wireless internet will lead to additional revenue dollars and better ratings among residents and visitors.
It has been crazy, difficult and trying times we all have been living through. The positive signs are becoming more apparent every day and soon the roads will be full of summer vacationers. Giving these consumers their desired amenities will set your park and business apart from the competition. But how do you become a “Destination Location” for RV Nation? We will explain more, right here, next week.